Museums using technology is a great way to get people through their doors. Letting people view pictures or videos of popular things in the museum will help attract more people to come see what they have. There are many different things found in museums, and most people do not know what is in them until they go see for themselves. To me, I feel like if I do not know what I'm going to see, I automatically lose interest in it. Posting something to a website or to a social network can only help with business. If I would happen to get on a particular museums Facebook page and see something that I think is really cool, I would want to go see it in person. Getting things posted online does not only work for museums, but it can be a great business move for any kind of company or business.
I believe large and small businesses should have some type of websites or Facebook page. Even one with basic information and a few pictures can make a world of difference for any business. For example, my dad owns a cabinet building business and up until about 6 years ago he did not have a website. Now a days people google or try and search for anything online before they buy it. We finally made a website, and business instantly went up. Instead of just doing local jobs, we started getting more and more people contact us from larger cities like the St. Louis area. We are no currently working on a Facebook page to get our name out even further. We are choosing Facebook because it is usually one of the first things that pop up in a google search if you type in a specific name. Getting your name out there is the key. Being able to see pictures of cabinets can make a difference in thousands of dollars when you talk about cabinets, so any type of publicity we can get will do great things.
Social networking sites are a great way to get your business promoted. Museums making virtual tours and posting pictures are great ways for people to see what they have to offer before going to see it in person. I look at it as like watching a movie trailer. Who wants to go watch a movie that they have not even seen previews for? If the St. Louis Art Museum had a Facebook page, I would definitely look at it before I go just to kind of preview what I am going to see before I actually see it in person. It is just a good way to get more people to come to your place.
I believe all museums should have some sort of website or social network to promote themselves. It can not hurt you. People can write reviews or make comments on everything you have on your page. While it does open the door for people to give bad reviews, managers of the site can easily read the reviews and work to make the in person museum experience even better. Promoting your business is what it is all about. Social networks are one of the best ways that a company can do this.
No comments:
Post a Comment